Pure Via® 100% Erythritol is a subtly sweet sugar alternative containing just one ingredient: erythritol. It’s a sugar alcohol derived from non-GMO corn that’s about 70% as sweet as sugar and yet, has almost no calories. It’s gluten-free, vegan, and keto friendly and is even kind to teeth. With its crunchy texture it’s the perfect accompaniment to hot drinks and an excellent sugar replacement in baking.